In preparation for Thanksgiving, major grocery chains like Walmart, Target, and Aldi are launching meal deals and discounts to attract shoppers recovering from inflation. Walmart's meal deal costs less than $55 for a family of eight, while Target and Aldi offer competitive bundles. Analysts note that the Thanksgiving meal has become a benchmark for grocery price perception, and retailers are adapting with store-label brands to meet consumer needs. As prices of some Thanksgiving staples ease, consumers are still cautious about their grocery budgets.