Just before his inauguration, President-elect Donald Trump launched a $TRUMP meme coin that surged in value, raising questions about legitimacy and ethical implications. The coin, commemorating his response to an assassination attempt, is marketed as the 'only official Trump meme.' It has garnered a market cap exceeding $6 billion and is reportedly controlled largely by Trump-affiliated companies. The launch has sparked debate on the regulatory environment while positioning Trump as a significant player in the cryptocurrency realm.