Mattel and Ford Suspend Financial Forecasts Amid Uncertain Tariff Climate
Mattel and Ford have suspended their financial forecasts due to the unpredictable impact of tariffs, affecting their pricing strategies and stock performance.
Mattel said in its first quarter earnings report this week it plans to raise prices on American toys in direct response to the administration's new trade policies.
Barbie dolls and other toys may cost more due to tariffs, Mattel warns
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President Donald Trump’s tariffs rollout is frustrating U.S. companies’ planning for the rest of the year, preventing some corporate giants from telling investors what to expect and scrambling the broader outlook for stocks.
Trump's tariffs are scrambling businesses' ability to predict what happens next
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Mattel is now aiming to slash imports into the U.S. from China to under 15% by next year.
Barbie maker Mattel raises prices amid Trump tariff fight
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The US and China have hiked tariffs on each other’s goods to more than 100% since Trump took office earlier this year, in a full-on trade war between the world’s two biggest economies that has upended global supply chains.
Barbie maker raises prices due to Trump tariffs as Ford warns of $1.5bn cost
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The company plans to move roughly 500 products this year from manufacturers in China to sources in other countries, compared to 280 products last year.
Barbie Doll Maker Mattel Plans To Raise Prices In U.S. To Offset Trump Tariff Costs
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Summary
Mattel Inc. and Ford have suspended their financial forecasts amid uncertainty from President Trump's tariffs, which have made it difficult to predict consumer spending and impacted pricing strategies. Mattel plans to increase U.S. toy prices in response to estimated tariff costs of $270 million, while Ford warned of significant financial impacts from tariffs on imports, particularly vehicles manufactured in Mexico. Both companies are navigating an unpredictable macroeconomic environment and addressing the impact on consumer demand. Their stock performances have also reflected the ongoing volatility, with Mattel shares down approximately 25% since February.
Perspectives
President Trump's tariffs are causing frustration among U.S. companies like Mattel and Ford, leading them to suspend their financial forecasts due to uncertainty in consumer spending and market predictions.
Mattel is responding to the volatile macroeconomic environment by considering price hikes on U.S. toys and increasing direct imports to maintain product availability amid supply chain challenges.
Both Ford and Mattel are navigating complex tariff implications, with Ford also holding off on its financial outlook as it grapples with the unpredictability of retaliatory tariffs and consumer reactions to potential price increases.
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