J.M. Smucker Co. Sues Trader Joe's Over Alleged Uncrustables Copycat Sandwiches
J.M. Smucker Co. has filed a lawsuit against Trader Joe's, alleging trademark infringement for selling frozen peanut butter and jelly sandwiches that closely resemble its iconic Uncrustables.
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Overview
- J.M. Smucker Co. initiated legal action against Trader Joe's, accusing the retailer of copying its popular Uncrustables frozen peanut butter and jelly sandwiches.
- The lawsuit claims trademark infringement, citing the similar design, packaging, and overall appearance of Trader Joe's crustless PB&J products.
- Smucker specifically highlights the alleged resemblance in the sandwiches' pie-like crimp markings on their edges and the use of similar blue packaging.
- Smucker asserts that it invested significant time and effort into perfecting its Uncrustables brand, including developing stretchy bread and new flavors over many years.
- The legal dispute centers on Smucker's iconic Uncrustables, which Trader Joe's is accused of imitating with its own line of frozen crustless peanut butter and jelly sandwiches.
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FAQ
J.M. Smucker alleges that Trader Joe's sandwiches infringe on Uncrustables through similar pie-like crimp markings on the sandwich edges, comparable blue packaging, and an overall closely resembling design and appearance.
The lawsuit is based on trademark infringement, arguing that Trader Joe's use of similar design elements and packaging for their crustless peanut butter and jelly sandwiches causes consumer confusion and illegitimately copies the Uncrustables brand identity.
J.M. Smucker has invested significant time and effort in perfecting the Uncrustables brand by developing stretchy bread, introducing new flavors, and cultivating a distinctive product design and packaging over many years.
If the lawsuit succeeds, Trader Joe's may be required to stop selling the alleged infringing sandwiches, pay damages to J.M. Smucker, and potentially alter their product packaging and design to avoid further infringement.
As of the latest reports, Trader Joe's has not publicly commented on the lawsuit regarding the alleged Uncrustables copycat sandwiches.
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