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Drake Escalates Legal Battle with Universal Music Group Over Kendrick Lamar's 'Not Like Us'

Drake files petitions in New York and Texas alleging Universal Music Group engaged in unethical practices to promote Kendrick Lamar's diss track 'Not Like Us'.

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Overview

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Drake has intensified his legal confrontation with Universal Music Group, claiming intentional inflation of Kendrick Lamar's track 'Not Like Us' streams through unethical methods. He alleges UMG made illegal payments for promotional leverage and failed to prevent the release of a song that defamed him. UMG categorically denies these claims, asserting their marketing strategies are ethical. The legal moves follow ongoing tensions and diss tracks between Drake and Lamar, raising significant concerns about marketing ethics in the music industry.

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