The film adaptation of 'Wicked' introduces new elements, including character interactions and musical placements. Stars Ariana Grande and Cynthia Erivo promoted the film, culminating in a viral interview discussing the impact of the song 'Defying Gravity' among queer fans. The film topped the global box office, with Universal Pictures clarifying equal pay for both stars amidst rumors of a pay disparity. The dynamic between Grande's comedic talents and Erivo's empowering portrayal of Elphaba has resonated, highlighting themes of representation and empowerment as the film garners attention ahead of its second installment.