The 98th Macy’s Thanksgiving Day Parade commenced in New York City this year. Despite steady rain, the festivities continue, showcasing 17 balloons, 26 floats, and performances from stars such as Jennifer Hudson and Idina Menzel. New character balloons include Spider-Man and Minnie Mouse. Notable floats celebrate the Bronx Zoo's anniversary and the Rao's food brand. With management monitoring wind speeds, the parade is set to be safe for balloon flights, as it runs from the Upper West Side to Macy's Herald Square, maintaining a tradition that began in 1924.