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LeBron James Becomes First Male Athlete with Ken Doll

Basketball star LeBron James is celebrated as the first professional male athlete honored with a Ken doll, reflecting his role model status and cultural impact.

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Overview

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Mattel has unveiled a Ken doll modeled after LeBron James, marking a historic moment as he becomes the first professional male athlete represented. Released as part of the 'Kenbassador' series, the doll features details from James's career, including a varsity jacket, sunglasses, headphones, and Nike shoes. Priced at $75, it aims to inspire youth by showcasing James as a positive role model. In a recent video, James praised the doll as 'dope' and emphasized the importance of having role models for children. This release follows last year's introduction of female athlete Barbies.

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Analysis

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  • LeBron James's Ken doll represents a landmark moment as the first professional male athlete to be honored in this way, highlighting the evolution of societal norms surrounding gender and representation in toys.
  • The collaboration between Mattel and the LeBron James Family Foundation emphasizes the importance of role models in fostering confidence and ambition among young people, showcasing the societal impact of sports figures beyond the court.
  • The Ken doll is not only a celebration of James's career but also an opportunity to promote positive values and encourage the next generation to pursue their dreams.

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LeBron James' Ken doll marks the first time a professional male athlete has been represented as a Ken doll, emphasizing his role model status and cultural impact. The doll aims to inspire young people by reflecting his dedication to philanthropy and youth development.

The doll features LeBron's elevated streetwear style, including a varsity jacket with his jersey number, sunglasses, Beats headphones, Nike sneakers, and a gold watch. These items reflect his personal style and represent his connection to Akron, Ohio, and the LeBron James Family Foundation.

The doll will be available at select Target stores and online at Target, Amazon, Walmart, and Mattel Creations, priced at $75.

The doll is scheduled for release on April 14, 2025.

History

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