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Apple to Unveil Next-Gen iPhones and Devices on September 9

Apple will unveil next-generation iPhones and other devices on September 9. The event will be streamed live on YouTube, Apple's events website, and apple.com for global audiences.

Overview

A summary of the key points of this story verified across multiple sources.

  • Apple is preparing to host a significant product launch event on September 9, where the technology giant will introduce its highly anticipated next-generation iPhones to the global market.
  • In addition to the new iPhones, the event is expected to showcase a range of other innovative devices, expanding Apple's product ecosystem and offering new advancements to consumers worldwide.
  • The unveiling will be accessible to a broad audience, as Apple plans to stream the entire event live across multiple digital platforms, ensuring global reach and engagement.
  • Viewers can tune into the live stream on September 9 via Apple's official events website, apple.com, and the popular video-sharing platform YouTube, providing convenient access for all.
  • This strategic online streaming approach allows Apple to reach millions of potential customers and enthusiasts globally, showcasing its latest technological innovations directly to their screens.
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Analysis

Compare how each side frames the story — including which facts they emphasize or leave out.

Center-leaning sources frame this story by generating significant anticipation and excitement for Apple's upcoming product releases. They achieve this through consistently highlighting rumored upgrades and new features with positive, evaluative language, and structuring the narrative to emphasize the inevitability and desirability of these technological advancements. The collective editorial choices focus on building consumer hype around unconfirmed information.

"This year's iPhones point to a more significant redesign than in recent years, though Apple isn't (yet?) ready to jump into the world of foldable phones."

ARS TechnicaARS Technica
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Article

"All in all, this year won't mark a groundbreaking shakeup for the iPhone, but there are still new features to get excited over in the meantime."

CNETCNET
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Article

"The event, dubbed as "Awe dropping," will be streamed on the apple.com website."

USA TODAYUSA TODAY
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Article

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FAQ

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Apple is expected to unveil the iPhone 17 lineup, including a new model called the iPhone 17 Air, which is rumored to be exceptionally thin at 5.65mm and could set a new design benchmark.

In addition to the new iPhones, Apple is expected to debut new Apple Watch models, such as the Apple Watch 11, and possibly the AirPods Pro 3.

The event will be held at Apple's headquarters in Cupertino and streamed live globally on Apple's official events website, apple.com, and on YouTube for convenient access.

The iPhone 17 Air is expected to be notably thinner than competitors like the Galaxy S25 Edge, potentially redefining design standards and standing out among the new iPhone models.

The event is scheduled for Tuesday, September 9, starting at 10 a.m. Pacific Time (1 p.m. ET), with live streaming available for viewers worldwide.

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